A value chain is the full range of
activities, from production to marketing
to distribution, that are required to bring
a product from its conception to the
consumer.
CARE promotes changes in value chains that generate positive, sustained impacts for large numbers of marginalized households in terms of income, employment, power relations, and access to products and services that empower the poor to better their lives.
Women’s Empowerment through Gender-Transformative Market Opportunities
(WE-GO)
The Women’s Empowerment through Gender Transformative Opportunities (WE-GO) program seeks to increase women’s empowerment in agriculture through gender transformative market investments.